Week 3 (13/11-19/11)
What’s happening this week?
Meeting online with LIFE 13/11
Doing the proposal - Individual work
Doing the proposal - Individual work
Development Process
Idea Development
Produce Proposal, checklist:
- Project title
- Hero image
- Concept illus
- Ref/mood board
- Proposed deliverables
- Design intention
- Design strategy
- Concept diagram
- Client and target audience
Produce Proposal, checklist:
- Project title
- Hero image
- Concept illus
- Ref/mood board
- Proposed deliverables
- Design intention
- Design strategy
- Concept diagram
- Client and target audience
Feedback and refine
Reflection
This week has been a journey of exploration and creativity as I delved into the task of developing ideas and crafting a proposal based on thorough research. The focus was on addressing the client's brief, and I honed in on a concept that intertwines the changes in living habits post-Tet holiday with the subtle signs of HIV. The aim is to instill a heightened sense of caution and prompt individuals at high risk to consider getting tested.
In the pursuit of finding a design style that aligns seamlessly with the brief, I settled on the collage style. This artistic approach, blending images, text, and graphics, struck me as the perfect medium to convey realism while maintaining an intriguing and visually appealing presentation. It felt like the ideal canvas to weave together the narrative of post-holiday shifts and the potential indicators of HIV.
The collaborative spirit within the team played a pivotal role in refining and enhancing the proposal. I was fortunate to receive valuable feedback from my teammates, which not only broadened my perspective but also contributed significantly to the finalization of the proposal. Their insights and suggestions acted as catalysts for improvement, ensuring that the end result was polished and aligned with the client's expectations.
Reflecting on the overall process, I am genuinely satisfied with the outcome. The journey from ideation to proposal completion has been a fulfilling one. The fusion of a compelling concept, the chosen collage style, and the collaborative input from my teammates has resulted in a proposal that not only meets the client's brief but also resonates with a sense of creativity and purpose. It's a testament to the power of teamwork and the ability to transform ideas into tangible, impactful outcomes.
Outcomes
Proposal Poster Development Process
